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Heather Petersen originally hails from Chicago, having made her way to the left coast by way of Texas. She has over a dozen years of leadership experience in high-tech marketing as well as a background as a service professional at Price Waterhouse (now PriceWaterhouseCoopers). After relocating to the Bay Area, she began working with Silicon Valley technology firms launching award-winning products within the multimedia and software industries. Heather founded handl Consulting in 2000 and has provided a wealth of strategic marketing and marketing execution services to top names in technology and rising up-and-comers. With deep experience leading marketing efforts for software and Internet companies in both the enterprise and consumer spaces, Heather's focus areas include market research, strategic marketing, and product marketing. Heather Petersen holds an M.B.A. in High-Tech Marketing and Management, as well as a B.A. in Psychology from The University of Texas at Austin. Heather's experiences include serving as an adjunct professor at the University of San Francisco, participating as a member of the Leader's Network with Women in Consulting, and mentoring women through the Association of Women MBAs. |
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